Chrysler 3D at the 1939 World’s Fair

Boing Boing alerted us to 60 Minutes of Magic, a wonderful post with tons of photos and the rather strange video below. Iowahawk says that it all started when he found an original handout flyer for the Chrysler Pavilion at the 1939 New York World’s Fair, along with a pair of 3-D glasses for the viewing of the Pavilion’s three-dimensional film “In Tune With Tomorrow.” He writes:

…Stereoptic movies go back to 1922, but the early 3-D methods did not work well and were never use in studio films.The 1950’s golden age of the 3-D movie began with the release of Bwana Devil in 1952, and was made possible by Polaroid’s polarization process and the associated 3-D glasses (captured by this memorable Life Magazine photo). From what I can discern, the Chrysler Pavilion’s movie was the very first commercial example of the Polaroid method — and in Technicolor to boot! It would take another 13 years for it to see reach movie theaters because of the interruption of the war, and high production cost.

And here, through the magic of YouTube, is Chrysler’s Worlds Fair feature presentation “In Tune With Tomorrow”…