A year ago, the national media was focused on the city of Detroit for the 40th Super Bowl. A study commissioned by the Detroit Metro Convention and Visitors Bureau found that Super Bowl XL generated $261 million in economic impact for the city and surrounding area. In Super Bowl XL +1, South of 8 Mile writes that despite the general economic nosedive we’ve seen, the impact was great and is still being felt.
Last year during the Super Bowl something happened that hasn’t happened in a very long time, probably something long time Detroiters haven’t seen in decades. People took buses by the masses via shuttle services to downtown offered throughout the region. These people waited sometimes for hours in temperatures around freezing, just to get downtown. If there was one apparent failure to come from the Super Bowl, it would be how obvious it was that this region was in dire need of a serious overhaul of its current system, as well as the addition of a rail or other type of system to move more people.
A year later, serious talks of such a system are taking place. Perhaps by year’s end, a train will be run regularly between Ann Arbor and Detroit for a 3 year trial run. Last summer the Tigers ran a train from Pontiac to Midtown for Tigers fans. The train was a smashing success, as tickets sold out almost immediately. Plans were already being made to offer the service again this season, perhaps even running trains regularly on weekends, to attract people downtown’s night life in Detroit.
The above article includes a lot more and has a ton of great photos! What do you think about the impact of the Super Bowl on Detroit and Michigan? Did it help and how (or why not)?
Check out all kinds of Super Bowl XL photos from Michigan in Pictures and browse through Absolute Michigan’s extensive Super Bowl XL coverage.